Blogging with a real purpose
Blogging is one of those things that you can do because you heard that Google wants you to or you can use it to really extend your brand and set yourself up as a pro in your field. Blogging can be an attempt to give advice like I am doing in […]
In just about any business these days, it is essential to keep a constant flow of leads coming through the pipeline. The more that goes in the top as prospects, the more that comes out of the bottom as sales and revenue.
Keeping your sales staff loaded with qualified leads will also help retain employees. A […]
According to a 2012 report from Gartner Research, “between two and six percent of online reviews are fake or deceptive.” Jenny Sussin, a Gartner analyst and report co-author, found that, “In the hospitality industry, you are more likely to see bookings go up when you have better ratings. For restaurants, a half-star increase in the review average […]
Surprisingly, a significant amount of companies spend a lot of money on web development, while ignoring the importance of search engine optimization. If you’re a local business owner looking for more exposure, using the internet as a marketing tool is your best option. Gaining international attention is achieved by outsourcing to SEO companies that provide […]
With Google and other search engines clamping down on low quality websites, the need of the hour is efficient online marketing strategies. Only some time ago, SEO was the only way for a business to gain visibility and attract high traffic to its website, but with the passage of time the focus has shifted to […]
