Basic SEO Strategies

After you build a dynamic website, then it is time to get traffic to it. There is no truth to the “Build it and they will come” strategy. Just because you have a great product and a wonderful website  doesn’t mean people visitors will  find your site  or  become an actual customer. SEO is the art of using many different elements to cause the bots to find your site.  There are many things to research and understand about being found by the search engines such as:

Keywords

Meta Tags

Branding

Content

Internal links

External Links (Link Building)

Blog

Videos

Social Marketing

Articles

Press Releases

I will spend the next few articles to expand on the above points. It takes a lot of things working together to build an effective strategy that brings effective  traffic and good conversion.